Who are you talking with?

Most seniors are faced with the daunting task of hunting down a "real" job after college if they decide that this be the path for them.  I jumped on that bandwagon but had no idea where to start. I had been told by many people that networking was the way to go about the beginning to my search.  I was pretty fed up with sending out emails and calling alumni to try and contact other people that had been suggested to me.  My initial feelings were that i was wasting my time just speaking with people and not inquiring about jobs and not lining up interview after interview.  My opinion on the benefit of networking with people began to instantly change once i began getting through answers to my questions and advice that i never knew before.  I was able to sit down with a marketing manager at Burton who opened my eyes to much advice that was pretty obvious but most people never take into consideration.  I also learned a lot about the field i would love to enter at some point in my life.  These alumni that are in fields that in positions that sound appealing are the best way to understand what that position entails in their industry and size company.

Networking is certainly something that i am sure a lot of other students avoid before searching for jobs. In addition alumni are always excited to help out current students who need help figuring out where to move forward to after school or even during school.    My advice is keep talking because you never know who will be connected to someone that has the job of a lifetime for you.

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How often do you take the time to read an online ad? do you simply pass over them, or do you click them if they seem interesting?  I personally will rarely click on an ad unless it truely sparks my interest. Curiosity usually doesnt get the best of me. With so many more people with acess to the web these ads are key and are now everywhere from ads before videos on youtube, to user specific ads on facebook.

In order to keep track on how sucessful or the reach of an ad google is now coming up with a new metric system that is "active".  They want to achive instant results from these metric systems.

http://mashable.com/2012/04/18/google-new-online-ad-metrics/

 I personally thik that this is a very smart move by google becuase of the need for accurate data, and getting data to companies fast so that they can determine how much to spend on internet advertising.

Google boosting its own business by prompting more spending on online ads and helping companies spend more efficiently.